Paul and Laura Magu came to us with a dream: to create a classic French bistro that the Bay Area suburb of Lafayette could call its own. We generated a long list of names, but REVE (which means “dream” in French) stuck. The reality was they needed...
The Knox Company created this concept from scratch. Starting with the name Chuzza. We concocted this Italian-sounding name to convey that this is an Italian fast casual experience puts “U,” the customer in charge. You name it, we did it. The logo. The tag line. The menu....
Here’s another original concept cooked up by the Knox Company. With World Links, we introduced gourmet sausage sandwiches to a world hungry for change. Most were made of chicken and turkey. And all were served with global condiments. Everything had our creative stamp on it, from the...
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